Don’t forget about the Midwest Dairy Promotion Center

Looking for tools to help share your dairy story? Don’t forget about the Midwest Dairy Promotion Center, which is full of popular giveaway items to better help you connect with consumers. Dairy farmers who provide funding to Midwest Dairy are encouraged to take advantage of a wide variety of promotional materials, including poster sets, coloring books, farm tour booties, and more, located at our online promotion center. These materials are designed to bring dairy to life in your communities or wherever you connect with consumers.

New this year, the center offers five dairy-centric Croc charms. These accessories attach to Crocs or similar-style shoes and are an excellent way for consumers to showcase their love for dairy. The Crocs shoe brand is wildly popular with children and Generation Z (Gen Z), making these charms a great way to appeal to their taste and connect with these age groups. Each order includes 50 Croc charms, and there is a limit of one pack per farmer order. These charms range from dairy products like cheese and milkshakes to fun slogans about milk. 

Our promo center also offers a variety of other items, including dairy cow hats, coloring books, cheese pairing guides, plastic bags, stickers and novelty items like pens, fidget spinners and ChapStick. Among these, the Undeniably Dairy sunglasses and the collectible vinyl stickers seem to be favorites. These stickers are particularly popular with Gen Z, who love to adorn their water bottles, laptops, cell phones and coolers with them. Each pack contains four stickers featuring fun characters that highlight dairy’s role in our daily lives. Our promo center materials are designed specifically to help you share your dairy story with consumers in your local communities.  

I promise there is something to pique everyone’s interest in the promo center, and I encourage you to use the website to connect with consumers this summer and fall. Please allow two weeks for shipping when placing an order. Check out MidwestDairy.com to see all the resources available to help you share your dairy story. Our resources page includes nutrition handouts, activities, toolkits, fact sheets and more.