Midwest Dairy column - Dairy Star

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An ode to the dairy farmers before me

Monday, September 26, 2022 1:14 PM

“Life begins at the end of your comfort zone,” Neale Donald Walsch said.

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Video series shares checkoff efforts in research, sustainability

Monday, August 29, 2022 10:34 AM

Investing dairy farmers’ checkoff dollars wisely is critical to Midwest Dairy, and the projects we engage in throughout the year are designed specifically to maximize each penny of the dairy farmer’s investment.

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Congratulations to US Dairy Sustainability awardees from the Midwest

Monday, July 25, 2022 10:43 AM

The 2022 U.S. Dairy Sustainability Awards program recognized several outstanding farms, businesses and partnerships.

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Dairy checkoff enters collaboration with Mayo Clinic

Monday, June 27, 2022 4:41 PM

Midwest Dairy and the National Dairy Checkoff Program have been building research for more than 100 years about dairy’s unique role in nutrition and health.

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Working with Taco Bell to replace menu products

Tuesday, May 31, 2022 9:06 AM

Because the world we live in is ever-changing, research continues to be top of mind for Midwest Dairy.

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Winning hearts, minds: Influencing the influencer

Monday, April 25, 2022 9:01 AM

At Midwest Dairy, we work with partners to share dairy’s story and build trust with consumers through ongoing relationships. Recently, you may have heard an emphasis on capturing the attention of Generation Z (ages 10-25) as they now make up 20% of the current U.S. population.

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Midwest Dairy launches DEAL class No. 2

Saturday, March 26, 2022 3:52 PM

The Dairy Experience and Agricultural Leadership Program had its first meeting of 2022, where 13 of the 15 DEAL members met in the Dairy Block of downtown Denver, Colorado, in February.

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Breaking down Midwest Dairy’s holistic youth approach

Friday, February 25, 2022 7:28 PM

Ensuring every student has access to accurate dairy education inside and outside the classroom is important to Midwest Dairy.

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Optimistic for dairy in the new year

Monday, December 27, 2021 1:03 PM

As we prepare for a new year, Midwest Dairy has been reflecting on 2021, evaluating our work and using the metrics gathered to increase dairy demand and consumer confidence as we look ahead to 2022.

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Building future demand by connecting on shared values

Monday, November 29, 2021 2:21 PM

In the dairy community, we know that if we are going to maintain and expand market share in the coming years and decades, our focus needs to be on connecting with the next generation of consumers

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